Here’s Why You Need Geolocation API

Ever wondered how Snapchat puts forth location appropriate frames and filters? Or how Netflix just knows what content goes in the catalogue based on your country? Well, Geolocation API is the word you’re looking for. It is basically the requisite for all location-based services and applications. So, what is Geolocation API? Get this – any app or service that requires you to give location access and works with respect to your location is Geolocation API.

By doing this, they are utilising your device’s data over time and leveraging it to deliver geo-specified content and services. If you’re still second-guessing its’ benefits, read this article, and you will know just why you need Geolocation API. Without further ado, let’s get started!

Why Do You Need Geolocation API?

Look at Snapchat filters; wherever you are, the app reflects location-based lenses in your options. Isn’t it super convenient? Well, just like this one, several other perks tag along with Geolocation API.

To know more about these benefits and what they are, read on!

Covid Tracing Applications

This cannot be stressed enough. In the past couple of years, as the world went into lockdowns with Covid-19 cases multiplying tremendously, it became hard to track patients. How would you stay safe without knowing the statistics or the stage of the virus in your area?

Covid tracing applications became an absolute godsend here. Using Geolocation API, these applications detect the number of patients in your locality and reflect it on the app. This helps you stay away from highly affected areas, eventually containing the virus.

The Updated Version of Lost and Found

Losing a phone was a big deal before geolocation existed, but now? It can be traced in absolutely no time. Geolocation APIs helps in finding devices and works on all Android and iOS devices regardless of the country or the network. So, yes, you can rest assured because finding a missing phone is no more an impossible task.


Remember Pokemon Go? Yes, that is the perfect example of geolocation APIs being leveraged for gaming purposes. The game alerts you of any Pokestops by using your phone’s camera and GPS when you are out running errands.

Maps, route planning

The most common benefit that most of us are dependent on. help you find the perfect routes to your destination. Not just that, you can even dodge traffic as such applications help you find the route with the least traffic and amazing shortcuts when you are in a hurry.

Flame Down the Hunger Bug

What if you crave a pizza while on a road trip in an absolutely stranger country? Well, relax yourselves. All you need to do is, leverage the search in search option and find pizza stops en-route. The map applications use the Geolocation APIs to trace restaurants, gas stations, pharmacies, hospitals, lavatories and basically anything.

Getting Taxis

What’s the hardest thing to do on a Monday morning? Yes, you are heading in the right direction; getting cabs it is. However, dodge the worries because Geolocation APIs can solve it all. Just let the app detect your location, and you’ll find numerous cab drivers available right in time!

Boosting Sales

If you run a business, this one’s for you. Did you know that personalising advertisements based on consumers’ location can gain more traction? Additionally, it appeals to the users more efficiently because of the personal touch. Also, as a business owner, you can always utilise the collected data to pipeline more informed decisions based on user preferences.

Financial Frauds

Receiving confirmation calls when your card is keyed in for international transactions or a strange land is another Geolocation API perk. The back applications use your location and other details to keep track of all the activities. Anytime they notice suspicious activity, you’ll be alerted about it!


Of course, the list is incomplete without this one. The one app that makes your trips a bit more planned is because what if the desert acts cold out of the blue? Geolocation APIs help people collect the most accurate weather reports based on data collected by nearest satellites.

Tagging Locations

If you are always on Instagram, scrolling your days away, you are a fellow gram fanatic, and this might be helpful. Geolocation APIs help you tag the accurate locations when you are out and enjoying a casual or brunch date or a weekend away with the girls. Besides, it is always humane to let your followers know that exotic restaurant you bragged about!


There you go! Now you know why Geolocation APIs are so important and how they can benefit you in countless ways. Technology and times have experienced drastic changes, and it is normal that we accept and utilise them to our benefit.

Open Source API is one such step forward towards a good change!

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