There are 9 things every entrepreneur or Financial Technology startup founder needs to know before embarking on this dangerous yet extremely interesting journey of building their own finance project.
1. Define your Niche
The first step to starting any company is finding the right niche. FinTech is a huge industry with several successful service verticals. Based on yоur hуpоthesіs аnd thе capabilities of contemporary fіnаncіаl tеchnоlоgу, yоu must follow a crystal-clear path in front оf yоu tо define yоur tаrgеt sеgmеnt by defining the challenges yоu wаnt tо and can answer fоr yоur clіеnts.
After you’ve decided on a niche, you’ll need to figure out who you’re going to target. For example, people from a specific country, city, or age group, nationality, economic status, or professional status.
The most promising FinTech niches for 2021 are listed below :
- Trade and investment;
- InsureTech – insurance technologies;
- Small business financial products;
- Crowdfunding – public financing of various projects, including production and commercial;
- Payments and international money transfers;
- Analysis of economic and financial data and investment decision making;
- Personal finance management;
- Mobile banking;
- Online money lending;
- Cryptocurrencies and blockchain solutions;
- Asset and wealth management;
- Online banking and capital investment management.
2. What are the Advantages of your Fintech Company?
Do you possess a unique X factor? Nothing hurts a startup more than being a “clone” of an existing company that does the same thing and offers a comparable product. The greatest approach to get a leg up on your competition is to do some research and figure out what they’re lacking.
Then concentrate on those discovered characteristics to deliver a superior solution to your niche’s rivals.
3. Apply the rule: money is the most valuable commodity for most people in the world
Thus, ensuring safety is your top priority as this is the most valuable quality that is appreciated in banking and is important for absolutely all owners of funds.
As a result, before beginning your own fintech firm, you should be well-versed on the regulatory bodies’ complexities, rules, legal limits, and requirements.
4. Assemble а tеаm оf experts
Cоmpаnіеs wіth talented employees аrе mоrе lіkеlу tо succeed. So, if yоu wаnt tо bе оnе оf thе mоst successful Fintech firms, you must hаvе the finest pеоple оn your team.
In this scenario, the ideal answer fоr а stаrtuр wоuld bе tо engage an external software development team, but only under stringent contractual terms that safeguard the product’s property rights and secrecy.
5. Choose the correct Technical Stack
An army is as strong as its combat resources, and the digital solution is as strong as its tech stack that was used to build it. As a result, every Financial Technology firm must develop a solution based on specialized software. No respectable financial company will entrust their transactions to third-party CMSs and frameworks.
6. Create a Minimum Viable Product (MVP)
There is a high probability that you will not have enough funds to create and launch a finished fintech product. This does not mean that you should stop working and forget about your dream. You just need to create an MVP. Minimum Viable Product is a very blurry basic version of your mobile app.
7. Find and attract investors or obtain financing in another way
Create an amazing investor presentation, product demo, and business proposal. Try to give an independent assessment of your product in profiled media. If all these factors coincide successfully, then the stars will be in your favor, and investors will compete for a share in your project.
8. Build a partnership
FinTech is still a very volatile business area, making it difficult for users to trust their funds to new organizations. Thus, communicating with a popular name in this area will help you overcome these obstacles. Another great advantage of partnerships is that these financial institutions also bring in a large customer base and lead data.
9. Keep improving and updating your Fintech product
This is not the easiest industry to target, but it is not only growing, but also constantly flowing into one or another related industry. Fintech development is a kind of crossroads (or foundational hub) from where you can get to online banking, insurance, medical services, and even the automotive industry. You will always have something to add to your development stack, what features to develop, and what innovations to bring.
Now that you know how to start your own Financial Technology company, don’t wait for perfect conditions. Remember that the best time to start new projects is during crises. Many will go broke, many will not develop, many will cease to exist due to a change in consumer habits. Take advantage of what the current situation gives you.
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